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Reduce your tech stack and your mental load in one move.
You're already paying for the tools. Let's actually use them. Calm, clear, step-by-step Google Workspace help, for small business owners who are tired of fighting their tech.
✔ GOOGLE CERTIFIED TRAINER SINCE 2013
FEATURED AT & TRUSTED BY
Every week, my clients say the same thing: "I didn't know Google could do that!"
I help small business owners replace frustrating, expensive workarounds with seamless Google Workspace workflows they're already paying for — reducing their tech stack and their mental load in one move.
I help small business owners replace frustrating, expensive workarounds with seamless Google Workspace workflows they're already paying for — reducing their tech stack and their mental load in one move.
YOU'RE ALREADY PAYING FOR THIS
Google Workspace can do 90% of what your business needs.
Google Workspace can do 90% of what your business needs.
Most small business owners are drowning in apps — Calendly, Dropbox, Mailchimp, Zoom — and paying for all of them. Here's what Google already handles, for free.
Email & Inbox Zero
Email & Inbox Zero
Gmail labels, filters, and templates that make your inbox work for you, not against you.
Scheduling & Calendar
Scheduling & Calendar
Block focus time, book clarity calls, and sync across every device — no Calendly needed.
File Systems & Storage
File Systems & Storage
Drive folder structures you can actually find things in. No more Dropbox subscription.
Client & Project Tracking
Client & Project Tracking
Sheets, Drive, and Forms working together so nothing falls through the cracks.
Replace Expensive Apps
Replace Expensive Apps
Swap Slack, Asana, Dropbox, and others with the tools you're already paying for.
Finance & Tax Docs
Finance & Tax Docs
Organized shared folders that make handing off to your accountant a five-minute job.
Client Onboarding
Client Onboarding
Forms, Docs, and Meet for a seamless, professional client experience every time.
Community & Volunteering
Community & Volunteering
Shared docs and forms keep boards, committees, and families coordinated — for free.
WHY WORK WITH AMY?
More than a tutorial. Personal help customized to your business.
More than a tutorial. Personal help customized to your business.
YouTube can show you the steps. Amy shows you your steps — in your real account, at your real pace, without judgment about how tangled things have gotten.
✔ GOOGLE CERTIFIED TRAINER SINCE 2013
✓ Personalized to Your Actual Workflow
No cookie-cutter advice. We work in your real Workspace — your real files, your real setup. Whatever you learn, you can use the moment we hang up.
✓ Accountability That Gets It Done
Those Google tasks you've been putting off for months? You'll finally check them off. Amy sends recap emails, tracks decisions across sessions, and holds the thread so your brain doesn't have to.
✓ Real-Time Solutions
No more Google searches that lead you down a rabbit hole. Amy answers your questions on the spot — and teaches you how to find the answer yourself next time.
✓ Certified Depth You Can Trust
Amy has been a Google Certified Trainer since 2013 and holds a Master's in Curriculum and Instruction. She doesn't just know Google — she knows how to teach it so it actually sticks.
✓ Fewer Tools, Not More
"You don't need that one." Amy will tell you when you don't need an app — and help you cancel the subscriptions that are quietly draining your budget. Her philosophy centers around shrinking your tech stack, not growing it.
WHAT MAKES CLUTTER CARE DIFFERENT
The crossroads no one else stands at.
The crossroads no one else stands at.
Most Google consultants come from IT or productivity coaching. Amy comes from a third place — 31 years as a teacher, a decade as a Google Certified Trainer, and years as a Professional Organizer. That intersection is what makes the work different.
You're working with a person, not a firm
When you book a session, you get Amy. Not a junior associate. Not a ticket queue. Just calm, patient, one-on-one attention from someone who genuinely cares about your business.
We work in your actual account
We work in your real Workspace, on your real files, so what you learn is immediately useful and applied to your business — not theory you have to translate later.
Easy to understand explanations
No jargon. No acronyms. Amy explains everything at a level that respects your intelligence without assuming you already speak "tech."
Holding the thread between sessions
Follow-up emails, chat support, and decisions tracked across sessions. Your brain doesn't have to remember everything — that's what Amy is here for.
You set the pace
Amy meets you where you are at. We focus on both the journey and the destination. Nothing has to be perfect to be progress.
A safe space for messy digital lives
Tangled email forwarding, eight-year-old accounts, duplicate Workspace accounts — none of it is shameful. It's just what happens after years of running a business. Cleanup is always a project. We'll do it together.
HOW WE CAN WORK TOGETHER
Every level of commitment welcome.
Every level of commitment welcome.
Whether you're just starting or untangling clutter that. has been sitting in your Drive for year, Amy will meet you exactly where you are — no judgment about how far along you are.
START HERE - FREE
4,300+ subscribers. 240K+ views a year. The skeptical browser's best entry point — real, practical Google Workspace tutorials with zero fluff and zero sales pitch.
HANDS-ON HELP
A focused working session — 90 minutes to a half-day — where we tackle your highest-leverage Google priorities together. You leave with real systems, not homework. Chat access and recap emails included.
SELF-PACED
Every tool you need to run your business on Google Workspace — classes, templates, and SOPs — on your own schedule, at your own pace. The all-in self-directed path for Streamliners ready to go.
WHAT CLIENTS SAY
In their own words.
In their own words.
"
"
I've seen a lot of your videos… I'm so honored to meet you. I feel like I'm meeting my movie star person right now.
I've seen a lot of your videos… I'm so honored to meet you. I feel like I'm meeting my movie star person right now.
— Sandy G.
Professional Organizer
"You have a nice calm voice. I can tell already I like your style — you're not trying to get in."
— Sandy G.
"I appreciate that not only are you helping do the work, but you're also helping me learn how to get better at this."
— Erin M.
"I'm pretty sure I've watched all of your videos. The first time I found you, I was like, 'Oh, she just seems so nice and like caring.'"
— Lauria P.
"Your YouTube channel is amazing. I shared it with friends. They're like, 'You have to follow Amy.'"
— Karen J.
FREE RESOURCES
Not sure where to start? Grab something free.
Not sure where to start? Grab something free.
Practical tools to get your Google setup moving in the right direction — right now. Download one or all, when you're ready!
Safe or Spaghetti? Self-Audit
Safe or Spaghetti? Self-Audit
Is your Google Workspace a system that serves you — or a messy tangle holding you back? Find out in 5 minutes.
Time-Saving Hacks Guide
Time-Saving Hacks Guide
Quick wins and hidden Google features that will save you hours every week. No rabbit holes — just the good stuff.
Gmail Declutter SOP
Gmail Declutter SOP
A step-by-step system to finally get your Gmail inbox clean, organized, and under control. One piece at a time.
MEET AMY
A teacher at heart.
A teacher at heart.
A Google expert by trade.
A Google expert by trade.
And probably a lot like you.
And probably a lot like you.
Amy Novick has been teaching since 1995 — in front of an orchestra, then an entire school district, and since 2019, in front of small business owners who are tired of fighting their tools.
She has ADHD. She has Celiac disease. She parents two daughters — one with each. She knows what it's like when your brain doesn't work the way the productivity gurus assume it does. And she knows how to meet you exactly where you are — calmly, in plain language, in your actual account, at your pace.
That's not a sales pitch. It's 31 years of teaching, compressed into one very specific kind of help.
13+
Years Google Certified
31+
Years teaching
4.3K+
YouTube subscribers
240K+
YouTube views / year
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